Tag Archives: Bisa Kdei

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Create more highlife awards categories to inspire younger ones to pursue the genre – Bisa Kdei

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Multiple award-winning singer Bisa Kdei has asserted that awards schemes in Ghana should have more Highlife categories so that young musicians will be inspired to pursue the genre.

He made this statement during the Onua Showtime Entertainment program hosted by Nana Ama McBrown, where he stated the need to preserve Highlife music and own it as a people.

According to Bisa Kdei, many artistes are not proud of their Ghanaian music roots and are often shy when they are tagged as Highlife artistes.

“We need to have more Highlife categories in our music award schemes so that the younger generation will be motivated to do more Highlife music. We can’t live for others to come and take it. For me, I have decided to fight for Highlife music because it has opened many doors for me as a musician,” he said.

“Sometimes artistes are shy about being labelled as Highlife artistes, thinking that Highlife is for the old,” he added.

Bisa Kdei also has advocated the need for the Ghana Music Rights Organisation (GHAMRO) to digitise its system to enable artistes to track their earnings.

When asked about his new song “Boso,” Bisa Kdei said he looks to rekindle the love of Highlife among fans because he believes it represents Ghana’s musical and cultural heritage.

The new song has been making waves on social media, with the official music video expected to be released in the coming weeks.

Showbiz

Focus on positives of Gh music- Bisa Kdei

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Ghanaian Highlife star Bisa Kdei is urging promoters to focus on the positive aspects of Ghanaian music, believing a more supportive approach is crucial for achieving global recognition.

In a recent interview with Accra FM, Bisa Kdei criticized those who dismiss Ghanaian music, highlighting the hard work and dedication of Ghanaian musicians.

He expressed his disappointment that Ghana failed to capitalize on the Year of Return initiative, a missed opportunity to showcase the country’s music scene to a global audience.

“There were instances where international visitors came to experience Ghanaian music but ended up being exposed to other genres instead,” he remarked. Bisa Kdei further argued that negativity from promoters discourages investment in the music industry.

“Some promoters claim that no Ghanaian artist can fill the O2 Arena, continuously undermining the efforts of Ghanaian artists,” he said. “Let’s highlight the positives to inspire others to excel. No one should disparage our music because some foreign artistes even come to Ghana to learn.”

With a focus on positivity and support, Bisa Kdei is hopeful for a brighter future for Ghanaian music on the international stage.